Established in 2022, Policy Proximity Lab (PPL Nigeria) is an agile action lab that bridges the gap between top-down government policies and the lived realities of citizens.
Rather than producing lengthy academic reports, we conduct behavioral diagnostics, generate practical evidence, and design policy solutions that improve how public systems interact with real people.
Every project is grounded in evidence, shaped by communities, and guided by a commitment to gender equity.
To design evidence-based public systems that improve service delivery, strengthen accountability, and promote inclusive development through behavioral science and human-centered innovation.
A future where every public policy is designed around the everyday experiences of citizens and delivers equitable outcomes for all.
The principles that guide every project we undertake.
We rely on research, data, and rigorous analysis to understand public challenges before designing solutions.
We place citizens at the centre of policy design through co-creation and participatory engagement.
We work independently, ethically, and transparently while maintaining high standards of research.
Every intervention is assessed through an inclusion lens to ensure fair and equitable outcomes.
We uncover hidden psychological and institutional barriers that prevent effective policy implementation.
We work directly with communities to co-design practical solutions that fit everyday realities.
We ensure that public systems are equitable and responsive to the needs of women, men, and vulnerable populations.
Partner with us to design smarter public systems that work for everyone.
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